10 weeks is still very young so you are doing well. What can happen if you rely on treats too much is that they will do something just for the treat rather than because you ask. So you can end up with a dog that can do every trick in the book but not see you as the person in authority or have any respect for you.
Once your dog knows how to obey a command then he should do it just because you ask and not for a treat, so I would phase this out fairly quickly. If he has a treat for staying down, but then jumps up again, don't reward him.
Dogs do learn very quickly and will be far more obedient if they see you as alpha dog - so read the section on becoming alpha dog and this coupled with a few treats should do the trick.
good luck
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